Hotel Direct Biz Grows As TMCs Lag

Jay CampbellJanuary Jan 30, 2005

Revenue growth on Hilton Hotels' brand websites more than tripled the rate of third-party websites in the fourth quarter of 2004, according to Hilton officials speaking on a conference call today. Its own sites delivered 85 percent of Hilton's Internet bookings, which represented 15 percent of total Hilton reservations.

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