This post is part of the 2012 Keynote Vote for The Beat Live 2012, in Nashville Sept. 10-12.
What will you speak about?
"Managed Travel 2.0 - Implications For Our Industry" I'll examine the concept as Evan Konwiser and I see it, flesh out the core requirements for it to become a significant factor and look hard at the structural implications for the travel industry.
Why should the audience listen?
So they can decide if this is just a trendy topic with a 3-month shelf life or the beginning of a strategic shift in the way we approach corporate travel management. The meat of the presentation covers the "Holy crap - this thing has got legs" scenario. I'll offer implications for GDSs, TMCs, suppliers, buyers, and of course the travelers.
How will you avoid a sales pitch?
By pointing out that I don't have a dog in the fight.
What insight do you want The Beat readers to share in advance, to help you prepare for your presentation?
Share a couple of reasons why managed travel 2.0 won't work, and I'll give those tires a hard kick.
Scott Gillespie is the author of Gillespie's Guide to Travel + Procurement.