Views
Save

GUEST: Marc Rosenberg On Lufthansa

Lufthansa’s launch of a new distribution model has been under attack from the start. That should not surprise any of us engaged in airline distribution. We should, however, step back from all the valid criticisms and ask ourselves: Why is it that a carrier would take such a calculated risk? And why now?

The article you have accessed is premium content and available only to our paid subscribers.

Try The Beat Free for 14 days